How much will the price of the new Nissan Patrol increase? A thorough explanation of the price increase and estimated estimates

Nissan’s new Patrol , which underwent a full model change in September 2024 , is scheduled to be introduced to the Japanese market in May 2027. The seventh-generation Patrol (Y63 model), which marks the first generational change in about 14 years, has undergone significant evolution, so its pricing is attracting attention.

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Pricing structure for the new Patrol and expected price increase

Predicting Japanese prices based on prices in overseas markets

The new Patrol currently on sale in the United Arab Emirates (UAE) is priced between 239,900 and 322,900 UAE dirhams (approximately 9.8 million to 13.2 million yen).

However, it would be unrealistic to convert this price directly into Japanese yen, as it would be necessary to take into account the price range of its rival, the Toyota Land Cruiser 300.

Realistic expectations based on price comparison with the Land Cruiser 300

Toyota Land Cruiser 300 price range:

• 3.5L gasoline twin-turbo ZX: Approximately 7.3 million yen
• 3.5L gasoline twin-turbo GR Sport: Approximately 7.7 million yen

Since the new Patrol will have more equipment and a larger size than the Land Cruiser 300, it is likely that the expected price in the Japanese market will be around 9 million to 9.8 million yen .

Examining the price increase from the previous model

Price of the previous Y62 Patrol (Safari) when it was discontinued in Japan

It was sold in the Japanese market under the name “Safari” until 2007, with the final price at the time being around 4 million to 5.5 million yen .

The sixth-generation Y62 Patrol was not introduced in Japan after that, but if this model had been sold in Japan, it is estimated that it would have been priced as follows:

Hypothetical price of Y62 Patrol (not available in Japan):

• Base grade: Approximately 5.5 million to 6.5 million yen
• High-end model: Approximately 7 million to 8 million yen

Price increase for the new Y63 Patrol

Taking these factors into consideration, the new Y63 Patrol is expected to be significantly more expensive than its predecessor, by approximately 2.5 million to 4 million yen .

Main factors behind the price increase:

1. Powertrain Evolution
   • Changed from V8 5.6L NA to V6 3.5L twin turbo
   • Maximum output increased from 405ps to 425ps (+20ps)
   • Maximum torque significantly improved from 560Nm to 700Nm (+140Nm)
   • Upgrade from 7-speed AT to 9-speed AT
2. Larger body size
   • Overall length: 5,205mm (255mm longer than the Land Cruiser 300)
   • Overall width: 2,030mm (50mm wider than the Land Cruiser 300)
   • Wheelbase 3,075mm (225mm larger than the Land Cruiser 300)
   • Larger, more rigid chassis
3. Significant expansion of advanced equipment
   • Uses Google’s built-in system
   • 14.3-inch dual display
   • 12.8-inch rear seat dual display
   • Biometric Cooling Technology
   • ProPilot 2.0
4. Upscale interior
   • All seats equipped with zero gravity seats
   • Klipsch Premium Audio
   • Spacious and comfortable interior space for all three rows
   • Use of high-quality materials
5. Exchange rate fluctuations and rising raw material costs
   • The yen has weakened compared to 2007
   • Increased costs of electronic components such as semiconductors
   • Rising material costs, such as high-tensile steel plates

Analyzing price competitiveness with rival cars

Comparison with Toyota Land Cruiser 300

Land Cruiser 300 price range:

• 3.3L diesel turbo: Approximately 5.1 million to 6.8 million yen
• 3.5L gasoline twin-turbo ZX: Approximately 7.3 million yen
• 3.5L gasoline twin-turbo GR Sport: Approximately 7.7 million yen

New Patrol Advantages:

• Maximum output 425ps (10ps more than the Land Cruiser 300)
• Spacious interior space with an overall length increased by 255mm and a wheelbase increased by 225mm
• Overwhelming superiority in third-row seat comfort
• 14.3-inch dual display with Google built-in
• A more refined ride on pavement

Price issue:

If the new Patrol is priced at 9 million to 9.8 million yen, the price difference with the Land Cruiser 300 ZX (7.3 million yen) will be approximately 1.7 million to 2.5 million yen , making it a competition in a fairly high price range.

The following factors are important in justifying this price difference:

• Overwhelming interior space and comfortable third-row seats
• Higher output powertrain
• The latest digital equipment
• Brand image and rarity

Comparison with Lexus LX600

Lexus LX600 price:

• EXECUTIVE: Approximately 12.8 million to 13 million yen
• OFFROAD: Approximately 12 million yen

The higher-end model of the new Patrol (9 million to 9.8 million yen) is approximately 3 million to 4 million yen cheaper than the LX600 .

The Patrol’s pricing will make it an attractive option for customers who don’t need the premium quality of the Lexus brand but still want a large luxury SUV.

Comparison with Mazda CX-80

Mazda CX-80 price range:

• 3.3L diesel turbo: Approximately 4.6 million to 6.3 million yen

The CX-80 is a popular three-row SUV, but its price differs from the new Patrol by approximately 2.7 million to 5.2 million yen .

While this price difference is significant, the Patrol differentiates itself by:

• Body size that is one size larger
• Higher output V6 twin-turbo engine
• Serious off-road performance
• More luxurious equipment

Estimate Simulation: What is the actual purchase price?

Example of quote for mid-grade (V6 3.5L twin turbo)

Vehicle price: 8.5 million yen (estimated)

Main options:

• Panoramic roof: +250,000 yen
• 12.8-inch rear seat dual display: +300,000 yen
• Klipsch Premium Audio: +¥200,000
• 8-way massage seat: +150,000 yen
• 22-inch aluminum wheels: +300,000 yen
• Adaptive air suspension: standard equipment
• Special body color (Radiant White/Forest Green): +100,000 yen

Total options: Approximately 1.3 million yen

Miscellaneous expenses (tax, registration fees, etc.): Approximately 500,000 yen

Total amount: Approximately 10.3 million yen

If fully equipped with popular options, it is safe to say that the price will definitely exceed 10 million yen .

Example of quote for high-grade (fully equipped)

Vehicle price: 9.5 million yen (estimated)

Main equipment (standard):

• Panoramic roof
• 12.8-inch rear seat dual display
• Klipsch Premium Audio
• 8-way massage seat
• 22-inch aluminum wheels
• Semi-aniline leather seats
• Biometric Cooling

Additional options:

• Exterior Chrome Package: +200,000 yen
• Premium paint: +150,000 yen

Total options: Approximately 350,000 yen

Miscellaneous expenses: Approximately 500,000 yen

Total amount: Approximately 10.35 million yen

Patrol NISMO quote example

Vehicle price: 11.5 million yen (estimated)

Main equipment (standard):

• 502ps V6 twin-turbo engine
• 22-inch forged aluminum wheels
• Dedicated sports suspension
• Dedicated exhaust system
• NISMO dedicated aero parts
• Red brake calipers
• NISMO-specific interior

Additional options:

• NISMO Stealth Gray exclusive color: Standard setting
• Carbon interior package: +300,000 yen

Total options: Approximately 300,000 yen

Miscellaneous expenses: Approximately 600,000 yen

Total amount: Approximately 12.4 million yen

The NISMO model will be priced significantly higher than the top-of-the-line Land Cruiser 300, putting it squarely in the realm of ultra-luxury SUVs .

Is there any chance of limiting the price increase?

Pricing based on Nissan’s domestic sales strategy

Nissan is currently in urgent need of strengthening its lineup in the domestic market. The ratio of minicars to domestic sales is expected to reach 40% in 2024, putting pressure on sales company profits.

A Nissan official said:

“Ideally, we would like them to introduce compact minivans specifically for the Japanese market, but if that’s difficult, we’d like them to steadily supply new vehicles, even if they’re aimed at overseas markets. A model like the Patrol would also be welcome.”

Given this situation, Nissan may take the following strategies:

1. Keep prices low and aim for volume
   • Base grade set at 7 million yen
   • Narrowing the price gap with the Land Cruiser 300
   • Aiming for annual sales of over 1,000 units
2. Emphasis on profit margins in the high price range
   • Development focused on high-end grades
   • Pricing between 9 million and 10 million yen
   • Secure high profits with limited number of units

In reality, the latter strategy is more likely , for the following reasons:

• Nissan Shatai Kyushu production capacity
• Priority given to supplying Middle Eastern and North American markets
• Limited number of units for the Japanese market
• Emphasis on improving brand image

The current lack of competition is advantageous for pricing

Currently, orders for the Toyota Land Cruiser 300 have been suspended, including the flat-rate car lease “KINTO.”

This situation makes it the perfect timing for the Patrol to be introduced in Japan . Even with its high price, it has the potential to attract customers who cannot afford the Land Cruiser 300.

However, it is possible that the production system for the Land Cruiser 300 will have improved by the time of its release in May 2027, so careful consideration will be required when setting the price.

Points to note when considering a purchase

1. Body size constraints

The new Patrol is available in the following sizes:

• Total length 5,205mm
• Overall width: 2,030mm
• Overall height: 1,955mm

With a width of 2,030 mm , it is extremely difficult to maneuver in a typical Japanese parking lot.

Things to check:

• Width of your home parking space (minimum 2.5m recommended)
• Parking lot size of frequently used shopping center
• Mechanical parking lots at apartment buildings are not available.
• Maneuvering on narrow roads

2. Issues with ease of getting in and out

The ground clearance of 244mm is advantageous for off-road performance, but it is a disadvantage when it comes to getting in and out.

People who need special attention:

• Many elderly passengers
• Need help getting small children in and out?
• Check the optional electric side steps

3. Fuel efficiency

The fuel economy of the V6 3.5L twin-turbo engine is approximately 7.7km/L according to the US EPA .

When converted to Japan’s WLTC mode fuel economy, it is expected to be around 7.5km/L to 8.0km/L .

Estimated annual fuel costs (10,000 km/year):

• Gasoline price assumed to be 170 yen/L
• 10,000km ÷ 7.7km/L × 170 yen = approximately 220,780 yen

Compared to the Land Cruiser 300’s 3.3L diesel (9.7km/L), fuel costs will be about 50,000 yen higher per year.

4. Estimated maintenance costs

Estimated annual maintenance costs:

• Automobile tax (over 3.5L engine displacement): 66,500 yen
• Weight tax (assuming a vehicle weight of 2,813 kg and no eco-car tax reduction): Approximately 24,600 yen per year
• Compulsory automobile liability insurance: Approximately 11,500 yen per year
• Optional insurance: Approximately 100,000 to 150,000 yen per year (varies depending on grade)
• Fuel costs: Approximately 220,000 yen per year (10,000 km driven per year)
• Vehicle inspection fee: Approximately 200,000 yen for two years (100,000 yen per year)
• Tire replacement: Approximately 300,000 yen over four years (75,000 yen per year, for 22-inch tires)

Annual total: Approximately 600,000 to 650,000 yen

The monthly maintenance costs are approximately 50,000 to 55,000 yen .

5. Resale value

The resale value of the new Patrol is expected to be relatively high due to the following factors :

Positive factors:

• A rare model in the Japanese market
• Nissan’s flagship SUV
• High popularity in overseas markets
• Limited production numbers

Negative factors:

• Demand is limited due to the overall width exceeding 2m
• Poor fuel economy
• It doesn’t have the same brand power as the Land Cruiser.

The resale rate after three years is expected to be around 60% to 70%, so if you purchase it for 9 million yen, the trade-in price after three years will be around 5.4 million to 6.3 million yen.

Summary: Is the new Patrol priced right?

Summary of expected prices

• Entry grade (V8 3.8L NA): 6 million to 7 million yen
• Mid-grade (V6 3.5L turbo): 8 million to 9 million yen
• High-end grade (V6 3.5L turbo fully equipped): 9 million to 9.8 million yen
• Patrol NISMO: 11 million to 12 million yen

Summary of price increases

The price is about 2.5 million to 4 million yen higher than the previous model (not available in Japan) , but considering the following improvements, it can be said to be a reasonable price:

Technological evolution:

• Latest V6 twin-turbo engine (derived from GT-R)
• Adoption of 9-speed AT
• Google built-in system
• Latest safe driving support system

Improved comfort:

• Comfortable interior space for all three rows
• Biometric Cooling
• Zero Gravity Seat
• Premium Audio System

Improved driving performance:

• High output of 425ps
• 4-wheel independent suspension
• Adaptive Air Suspension
• 6 driving modes

Conclusion: Will the new Patrol’s pricing strategy be successful?

The new Patrol’s price tag of 9 million to 9.8 million yen is by no means cheap. However, taking into account the following factors, it is likely to be a success to a certain extent .

It will be interesting to see how these elements are evaluated when the car goes on sale in May 2027. For Nissan, the new Patrol will be an important step in strengthening its domestic lineup.

Final purchase decision points:

At around 10 million yen, it’s a big purchase, so careful consideration is required, but there’s no doubt that this SUV has the appeal and capabilities to justify the price.

Related reading

The long-awaited return to Japan! Nissan’s new “Patrol (Safari)” undergoes a full model change, arriving in 2027. Nissan Motor Co., Ltd.’s flagship off-road SUV, the Patrol (known as the Safari in Japan), will be fully redesigned and released in Japan in 2027.