Toyota will make some improvements to the new Crown Crossover and release it on April 2, 2025. Additionally, a special edition model, “THE 70th,” will be added to commemorate the 70th anniversary. The Crossover RS ”THE 70th” will be priced at 6.8 million yen, and the Crossover Z “THE 70th” will be priced at 6 million yen.
The Crown Crossover, the first model in the series to be released, will undergo a second partial facelift in April 2025. The Crown has long been a part of Japanese automotive history, and the upcoming facelift and the introduction of special edition models demonstrate its commitment to continuing to evolve with the times, which will be of great interest to many car enthusiasts and those considering purchasing one. In this article, we will provide detailed information based on the latest information, including price, design, driving performance, safety features, and release date.
Crown Crossover partial improvement summary
- To be implemented on April 2, 2025
- Main improvements
- Compliance with regulations
- Body color change (Emotional Red III added, Precious Silver and Emotional Red II discontinued)
- Discontinuation of entry model CROSSOVER X grade
- New 70th Anniversary Special Edition “THE 70th”
70th anniversary special edition vehicle
- A model commemorating the 70th anniversary of the birth of the first Crown
- Key Features
- Matte black aluminum wheels are standard equipment.
- Genuine leather seats (black) for special edition vehicles
- Special edition vehicle smart key (dealer option)
- Special edition side stripes (dealer option)
- Standard model vehicle price +50,000 to +100,000 yen increase
Future developments in the Crown series
- To meet diverse needs, we offer a wide range of models, including sedans, SUVs, sports cars, and station wagons.
- Aiming for further evolution by incorporating advances in electrification and connected technologies
Partial improvements to the Crown Crossover: The Crown continues to evolve.
The Crown Crossover will undergo a second partial improvement in April 2025. This improvement will keep interior and exterior design changes to a minimum, while complying with regulations, streamlining body colors, reviewing grade configurations, and adding a special edition 70th anniversary model.
Regarding body colors, Precious Silver and Emotional Red II will be discontinued, and a new color, Emotional Red III, will be added. Emotional Red III is a color already available on the Crown Sport, and features a more vivid and deeper red. This change will make the Crown Crossover’s color variations more sophisticated.
The revision of the grade structure will see the elimination of the CROSSOVER X grade. This grade was the entry-level model equipped with a 2.5L hybrid system and was the most affordable in the Crown series. However, with this improvement, the CROSSOVER G grade will become the entry-level model, raising the price range of the Crown Crossover overall. The background to this is thought to be the aim to further enhance the luxury of the Crown brand and to enhance the equipment content.
The highlight of this improvement is the addition of the 70th Anniversary Special Edition vehicle. This special edition vehicle commemorates the 70th anniversary of the birth of the first Crown in 1955. The exterior is equipped with exclusive matte black aluminum wheels and side stripes, while the interior features genuine leather seats and a smart key exclusive to the special edition vehicle. These special features make the 70th Anniversary Special Edition vehicle even more special than the Crown Crossover.
New Crown Crossover 70th Anniversary Special Edition
The Crown Crossover 70th Anniversary Special Edition is a special model commemorating the 70th anniversary of the birth of the first-generation Crown. This model has been meticulously designed down to the smallest detail as a symbol of connecting the Crown’s history with its future.
New Crown Crossover 70th Anniversary Special Edition Exterior
On the exterior, the first thing that catches your eye are the exclusive aluminum wheels painted in matte black. These wheels give a bold impression and enhance the sporty appeal of the Crown Crossover. In addition, the side stripes available as a dealer option feature the 70th anniversary logo, highlighting the special presence of this model.
Special color (Bi-tone): Precious Metal x Black (manufacturer option)
Special color (Bi-Tone): Precious Metal x Precious White Pearl (manufacturer option)
225/45R21 tires & 21×7.5J aluminum wheels (matt black painted) & center ornament
Side decals (special edition vehicles, manufacturer option)
Door window frame moldings and door belt moldings
Toyota emblem (rear black) (front door left and right)
Interior of the new Crown Crossover 70th Anniversary Special Edition
Turning your eyes to the interior, the first thing that catches your eye is the genuine leather seats exclusive to this special edition vehicle. These seats, based on black, are made with high-quality materials and carefully crafted to provide both comfort and a luxurious feel. The smart key also has a design exclusive to this special edition vehicle, and is engraved with the 70th anniversary logo, showing the special touches down to the smallest details.
In addition to these special features, another attractive feature of the 70th anniversary special edition car is that the price increase is only 50,000 yen compared to the base grade, which will give many Crown fans the opportunity to own this special model.
Special interior color Black Lustre (Special Edition CROSSOVER RS “THE 70th”)
CROSSOVER RS “THE 70th” exclusive genuine leather-wrapped three-spoke steering wheel
Projection courtesy illumination (with THE 70th logo, left and right front doors)
Exclusive leather trim (with THE 70th logo on the instrument panel)
CROSSOVER RS “THE 70th” exclusive sports seats (genuine sports leather with red stitching)
CROSSOVER RS “THE 70th” dedicated aluminum pedals (accelerator/brake)
Premium shift knob (with 70th logo)
Toyota New Crown Crossover 2025 Model Price List
| grade | Drive system | Price (10%) |
|---|---|---|
| Crossover G | 2.5L hybrid 4WD | 5,150,000 yen |
| Crossover Z | 2.5L hybrid 4WD | 5,950,000 yen |
| Crossover RS | 2.4L turbo hybrid 4WD | 6,700,000 yen |
| CROSSOVER Z “THE 70th” (Special Edition) |
2.5L hybrid 4WD | 6,000,000 yen |
| CROSSOVER RS “THE 70th” (Special Edition) |
2.4L turbo hybrid 4WD | 6,800,000 yen |
The future of the Crown series: A lineup that meets diverse needs.
The partial improvement of the Crown Crossover shows how Toyota is evolving the Crown brand. The Crown series aims to meet a variety of needs by offering a variety of models, including sedans, SUVs, sports cars, and station wagons.
Going forward, the Crown series is expected to continue to evolve while incorporating trends in the automotive industry, such as advances in electrification and connected technology. In particular, the introduction of the Crown Estate opens up new possibilities for the Crown series, and future developments are attracting attention.
About the exterior of the new Toyota Crown Crossover
This 16th generation model continues the legacy of the 15th generation , and instead of the traditional sedan style, the exterior adopts a new crossover SUV style with a coupe-like rear. The front features horizontally aligned headlights with daytime running lights. The Crown emblem continues to be used . The rear features thin, sharp LED rear combination lamps that extend horizontally. The body color adopts a modern two-tone roof color. The drive system is FF-based, and all vehicles are equipped with a hybrid system . The platform is a newly developed platform based on TNGA. The chassis has been honed at the Nürburgring, and the technology that has greatly advanced the vehicle’s performance in terms of “running, turning, and stopping” is inherited. 21-inch aluminum wheels and four-eye LED headlights are equipped on grades “G LEATHER” and above.
About the interior of the new Toyota Crown Crossover
The interior will be more luxurious than the 15th generation, and will likely feature an instrument panel design that more fully integrates the display audio. The meter will feature a large 12.3-inch full LCD digital meter . The navigation system will be a Connected Navigation system . A digital inner mirror and Toyota’s first drive recorder (front and rear) will also be installed. In-car Wi-Fi will be available as an option for the display audio .
Toyota’s new Crown Crossover, partially improved 2024 model
Toyota has made some improvements to the new Crown Crossover, which will be released on April 4, 2024. This time, they will be adding a new outdoor-oriented special edition vehicle, the second in the series, the RS “LANDSCAPE”. The Crown Crossover went on sale on September 1, 2022, and this is the first improvement in just over two years. Since the release is so close, we were able to check out the details at a dealer.
- Added special edition vehicle “RS “LANDSCAPE”” equipped with off-road equipment
- Changed interior materials and improved texture
- Changed grade configuration.
- Interior color “Black x Saddle Tan”
- The body color options are a monotone “Massive Gray (1L6)” and a two-tone “Black x Massive Gray.”
- Change the electric moonroof to a panoramic roof
- Drive mode select “CUSTOM” adopted
This partial improvement includes a grade change, with the top-of-the-line grade ” CROSSOVER G ADVANCED LEATHER ” being renamed “Z”. Prices will also be revised. The “CUSTOM” drive mode select, which is already available on models such as the Crown Sport, will now be standard on all vehicles, with four modes to choose from. A new body color, Massive Gray (1L6) , has also been added. This color originally started out as an exclusive color for the Voxy, but is now being added to a variety of vehicle models.
The interior will have an improved texture, with parts that have a major impact on the impression of the interior, such as the shift panel and door switch bases, being changed from mainly matte painted materials to a glossy finish. It is also expected that the paint colors of the inside door handles and cup holders will be changed to create a more unified look.
Crown Sport interior decoration
The previously used “microcomputer-controlled tilt and slide electric moonroof” will be replaced with a “panoramic roof.” While it could be opened and closed up until now, it can no longer be opened and closed, but it will ensure a sense of openness and brightness inside the vehicle.
Overseas model Crown Crossover panoramic roof
Furthermore, the interior color is the highly popular Saddle Tan, which has previously been used on the special edition Land Cruiser Prado TX “L Package 70th Anniversary Limited” model.
Land Cruiser Prado special edition TX “L Package 70th Anniversary Limited”
This time, a new outdoor-oriented special edition vehicle, the “RS “LANDSCAPE”” will be added.
Toyota’s new Crown Crossover, partially improved for the 2024 model year, features the special edition RS “LANDSCAPE”
- Added special edition vehicle “RS “LANDSCAPE”” equipped with off-road equipment
- 245/60R 18-inch all-terrain tires and 18-inch aluminum wheels are used .
- Dedicated over fenders
- The body color is urban khaki and black.
CROWN OUTDOOR CONCEPT
Toyota’s new Crown Crossover, partially improved 2024 model, specs
It uses a newly developed bipolar nickel-metal hydride battery. It also uses a newly developed “2.4L direct injection turbo engine + hybrid system . ” It also uses the “DIRECT4” four-wheel drive system that utilizes (eAxle) electrification technology.
| Specifications | New Crown 2.4 Turbo Hybrid |
New Crown 2.5 Hybrid |
|---|---|---|
| full length | 4,930mm | 4,930mm |
| Overall width | 1,840mm | 1,840mm |
| Overall height | 1,540mm | 1,540mm |
| Wheelbase | 2,850mm | 2,850mm |
| engine | Inline 4-cylinder 2.4L direct injection turbo engine + motor |
Inline 4-cylinder 2.5L direct injection engine D-4S + motor (THS II) |
| Maximum power | 200kW (272ps) / 6,000rpm |
137kW (186ps) / 6,000rpm |
| Maximum torque | 460Nm (46.9) / 2,000-3,000rpm |
219Nm (22.5kgm) / 3,600rpm |
| Front motor maximum output |
61kw (82.9ps) | 88kW (119ps) |
| Front motor maximum torque |
292Nm | 202Nm |
| Rear motor maximum output |
61kW (59ps) | 40kW (54.4ps) |
| Rear motor maximum torque |
169Nm | 121Nm (12.3kgfm) |
| transmission | Direct Shift-6AT | Electric continuously variable transmission |
| battery | Nickel-metal hydride battery 5Ah |
Nickel-metal hydride battery 5Ah |
| Drive system | 4WD (E-Four Advanced) |
4WD (E-Four) |
| Passenger capacity | 5 people | 5 people |
| Vehicle weight | 1900-1920kg | 1750-1790kg |
| WLTC mode fuel economy | 15.7km/L | 22.4km/L |
Toyota “Crown” series body size and specification comparison
| Specifications | Crossover | Sports | sedan | Estate |
|---|---|---|---|---|
| full length | 4,930mm | 4,710mm | 5,030mm | 4,930mm |
| Overall width | 1,840mm | 1,880mm | 1,890mm | 1,880mm |
| Overall height | 1,540mm | 1,560mm | 1,470mm | 1,620mm |
| Wheelbase |
2,850mm | 2,770mm | 3,000mm | 2,850mm |
| Capacity | 5 people | 5 people | 5 people | 5 people |
| Tire size |
19 inch 21 inch |
21 inches | 19 inch 20 inch |
21 inches |
| Powertrain |
HEV (4WD) | HEV (4WD) PHEV (4WD) |
HEV (FR) FCEV (FR) |
HEV (4WD) PHEV (4WD) |
Recommended article on the Crown Crossover.
What is the current delivery time for the new Crown Crossover?
As of March 2025, the delivery time for the Crown Crossover is approximately one to two months for the RS and Hybrid grades . However, this is only a guideline and may vary depending on the grade, options, body color, dealer, and region.
Delivery time: Approximately 1 to 2 months
Dealer Information
This is information from Chiba Toyopet, who I always rely on. After talking to the person in charge, it seems that the information is coming in sooner than expected.
- 2.4L Direct Injection Turbo Engine + Motor RS Delivery Scheduled for April 2025 or later
- 2.5L direct injection engine + motor HEV Delivery date: April 2025 or later
A word from the editorial department
In 2025, the Crown series will undergo a new evolution with the launch of the Crown Estate and partial improvements to the Crown Crossover. The Crown Estate will expand the Crown series lineup as a new option that combines versatility and comfort. Meanwhile, the Crown Crossover will further enhance its appeal with partial improvements and the addition of a special 70th anniversary model.
These moves demonstrate how Toyota is evolving the Crown brand and responding to market needs. The Crown series is expected to continue to develop a lineup that meets diverse needs and lead the automotive industry.
The new Crown Crossover is an attractive vehicle that combines a sophisticated design, a high-quality interior, powerful driving, and advanced technology. Delivery times vary depending on the grade, options, dealer, etc., but please use the information in this article to take action to ensure your car is delivered as soon as possible.
The Crown Crossover will surely enrich your car life.
Toyota Crown
