On January 9, 2025, the Japan Automobile Dealers Association (JADA) and the All Japan Light Motor Vehicle Association (AJMCA) announced preliminary figures for passenger car sales by model name and light four-wheel vehicle sales by common name for December 2024. Toyota’s Yaris came in first in total sales with 15,244 units.
December 2024 new car sales rankings!
Passenger car sales ranking
- The Toyota Yaris took the top spot with 15,244 units.
- Second place went to the Toyota Corolla (12,712 units), and third place went to the Toyota Alphard (7,581 units).
- Toyota vehicles account for seven of the top ten models.
- The Honda Freed came in 6th, the Nissan Note in 7th, and the Nissan Serena in 9th.
Light vehicle sales ranking
- The Honda N-BOX maintained its lead with 14,849 units.
- Second place went to the Suzuki Spacia (12,543 units), and third place went to the Daihatsu Tanto (9,618 units).
- Suzuki’s Spacia, Hustler (4th place), Wagon R (6th place), and Alto (8th place) made it into the top 10.
- Daihatsu’s Tanto, Move (5th place), and Taft (10th place) made it into the top 10.
Future automobile sales trends
- Attention is focused on sales trends of electrified vehicles such as electric vehicles (EVs) and hybrid vehicles (HVs).
- Competition in the minicar market is intensifying.
The secret to Toyota’s strength
- A wide range of vehicle models
- High quality and reliability
- Extensive sales network
- Active electrification
Trends in the minicar market
- The Honda N-BOX remains in the lead.
- Suzuki and Daihatsu have also launched new models, intensifying competition.
Future outlook
- Accelerating electrification
- Evolution of autonomous driving technology
- The spread of car sharing
summary
- The Toyota Yaris is in first place, demonstrating Toyota’s strength.
- The Honda N-BOX is popular in the minicar market, but competition is intensifying.
- We will be paying close attention to future trends in automobile sales, including electrification, autonomous driving, and car sharing.
Passenger car ranking
In the passenger car sales ranking for December 2024, Toyota’s Yaris took the top spot with 15,244 units sold. This represents a 106.9% increase over the same month last year, demonstrating its popularity.
In second place was the Toyota Corolla with 12,712 units, also showing strong sales, up 111.4% from the same month last year. In third place was the Toyota Alphard with 7,581 units, a significant increase of 162.4% from the same month last year.
It is noteworthy that seven of the top 10 models are Toyota vehicles. In addition to the Yaris, Corolla, and Alphard, a wide range of models are ranked, including the Sienta, Prius, Aqua, and Voxy, highlighting Toyota’s strength in domestic sales.
Meanwhile, Honda’s Freed ranked sixth, while Nissan’s Note and Serena both performed well, coming in seventh and ninth, respectively.
Corolla Touring
Toyota Roomy
Toyota Raize
| Ranking | Manufacturer | Car model name | Sales volume | Year-on-year comparison |
|---|---|---|---|---|
| 1st place | Toyota | Yaris | 15,244 units | 106.90% |
| 2nd place | Toyota | Corolla | 12,712 units | 111.40% |
| 3rd place | Toyota | Alphard | 7,581 units | 162.40% |
| 4th place | Toyota | Sienta | 6,908 units | 73.60% |
| 5th place | Toyota | Prius | 6,858 units | 95.00% |
| 6th place | Honda | Freed | 6,577 units | 98.40% |
| 7th place | Nissan | Notes | 6,476 units | 108.00% |
| 8th place | Toyota | Aqua | 5,650 units | 115.70% |
| 9th place | Nissan | Serena | 5,566 units | 92.60% |
| 10th place | Toyota | Voxy | 5,206 units | 133.70% |
December 2024 passenger car sales ranking
Light car ranking
In the minicar market, Honda’s N-BOX maintained its lead with sales of 14,849 units. Although this was a slight decrease of 75.4% compared to the same month last year, it still boasts overwhelming popularity.
In second place was Suzuki’s Spacia with 12,543 units, a 113.1% increase over the same month last year, catching up with the N-BOX. In third place was Daihatsu’s Tanto with 9,618 units, an 81.6% increase over the same month last year.
In addition to the Spacia, Suzuki has many other models in the top 10, including the Hustler in 4th place, the Wagon R in 6th place, and the Alto in 8th place. In addition to the Tanto, Daihatsu has the Move in 5th place and the Taft in 10th place.
N-BOX
| Ranking | Manufacturer | Car model name | Sales volume | Year-on-year comparison |
|---|---|---|---|---|
| 1st place | Honda | N-BOX | 14,849 units | 75.40% |
| 2nd place | Suzuki | Spacia | 12,543 units | 113.10% |
| 3rd place | Daihatsu | Tanto | 9,618 units | 81.60% |
| 4th place | Suzuki | Hustler | 6,820 units | 106.40% |
| 5th place | Daihatsu | Move | 6,552 units | 131.40% |
| 6th place | Suzuki | Wagon R | 5,985 units | 125.10% |
| 7th place | Nissan | Luke’s | 5,022 units | 83.90% |
| 8th place | Suzuki | Alto | 4,551 units | 123.40% |
| 9th place | Mitsubishi | Delica Mini /eK | 4,368 units | 95.30% |
| 10th place | Daihatsu | Taft | 4,192 units | 80.30% |
December 2024 Kei car sales ranking
What are the future trends in automobile sales?
The December 2024 new car sales rankings once again confirm Toyota’s strength and the enduring popularity of the N-BOX.
Future automobile sales trends will be focused on sales trends of electrified vehicles such as electric vehicles (EVs) and hybrid vehicles (HVs). Also, competition in the minicar market is intensifying as each manufacturer launches new models, so future trends will be important to keep an eye on.
Detailed analysis of new car sales rankings for December 2024
Above, we provided an overview of the new car sales rankings for December 2024. Here, we will go deeper and analyze the ranking results, and consider market trends and future prospects.
What is the secret to Toyota’s strength?
In the passenger car sales ranking for December 2024, Toyota cars demonstrated their overwhelming strength, occupying seven of the top ten models. The following factors are thought to be behind Toyota’s strength.
- Wide range of vehicle models : Toyota offers a wide range of vehicle models, from compact cars to SUVs, minivans, and luxury cars. This allows it to meet a variety of needs and has successfully attracted many customers.
- High quality and reliability : Toyota vehicles are known for their high quality and reliability. Thanks to the technological capabilities and quality control system that have been cultivated over many years, they have earned high praise from customers.
- Extensive sales network : Toyota has many dealerships across the country, making it easy for customers to purchase. It also has a comprehensive after-sales service system, which contributes to improving customer satisfaction.
- Active electrification : As a pioneer of hybrid vehicles (HVs), Toyota has been one of the first to work on electrification. In recent years, the company has also been focusing on the development of electric vehicles (EVs) to keep up with the changing times.
It can be said that the combined effect of these factors has enabled Toyota to establish a solid position in the domestic automobile market.
Trends in the minicar market
In the minicar market, Honda’s N-BOX continues to hold the top spot. The N-BOX is popular with many users for its spacious interior, ease of use, and excellent fuel economy.
However, Suzuki and Daihatsu are also stepping up their offensive by introducing new models to break the N-BOX’s stronghold. In particular, Suzuki’s Spacia is seeing sales growth that is approaching that of the N-BOX.
Competition among manufacturers is intensifying in the minicar market, and it will be a situation to keep an eye on in the future.
Future outlook
The following points are expected to be of interest in future automobile sales trends:
- Accelerating electrification : As environmental regulations become stronger worldwide, demand for electrified vehicles, such as electric vehicles (EVs) and hybrid vehicles (HVs), is expected to increase further. Manufacturers are focusing on developing electrification technologies, and more electrified vehicles will be introduced to the market in the future.
- Evolution of autonomous driving technology : The development of autonomous driving technology is also progressing, and self-driving cars may become widespread in the future. The evolution of autonomous driving technology has the potential to bring about major changes in the automotive industry.
- The spread of car sharing : The number of car sharing users is increasing, especially in urban areas. The spread of car sharing will change the concept of car ownership and may also have an impact on car sales.
Responding to these changes and providing products and services that meet customer needs will be essential for the future growth of automakers.
A word from the editorial department
In the December 2024 new car sales ranking, Toyota’s Yaris took the top spot, once again demonstrating Toyota’s strength. In the minicar market, Honda’s N-BOX remains popular, but Suzuki and Daihatsu are catching up, and competition is intensifying.
Various changes are expected in future automobile sales trends, such as electrification, autonomous driving, and car sharing. Responding to these changes and providing products and services that meet customer needs will be essential for the future growth of automobile manufacturers.
Car Ranking Related Articles
New passenger car sales ranking
New car sales report by light four-wheel vehicle common name (All Japan Light Motor Vehicle Association)
