On April 4, 2025, the Japan Automobile Dealers Association (JADA) and the All Japan Light Motor Vehicle Association (AJMCA) announced preliminary figures for passenger car sales by model and light four-wheel vehicle sales by common name for March 2025. The Honda N-BOX came in first in total sales with 23,627 units.
Ranking of new car registration sales in March 2025
Passenger Cars:
- Toyota’s Yaris takes the top spot.
- Toyota cars occupy many of the top spots.
- Toyota’s Corolla and Sienta ranked highly.
Light vehicle category:
- Honda’s N-BOX takes the top spot.
- This is followed by Suzuki’s Spacia and Daihatsu’s Tanto.
- Popular models from each company compete for the top spots.
whole:
- The latest car sales rankings for 2024.
- The top 10 for passenger cars and light vehicles have been announced.
Passenger car ranking
Presence of hybrid vehicles: Many of the top-ranked models include hybrid models such as the Yaris, Corolla, Sienta, Aqua, and Prius.
Toyota Yaris takes the top spot: The iconic compact car, the Yaris, narrowly beat out the Corolla to take the top spot. It is popular for its excellent fuel economy and ease of driving.
Toyota dominates the top three and ranks seven models: Toyota is dominating the rankings with seven of the top ten models, followed by the Yaris, Corolla, and Sienta. In particular, the Sienta, Aqua, Noah, and Alphard have seen significant increases in sales compared to the previous year, likely reflecting the effects of model changes and improvements.
Popularity of minivans: Many minivans are ranked, including Toyota’s Sienta, Noah, and Alphard, Honda’s Freed, and Nissan’s Serena, indicating their enduring popularity among families.
Top 10 passenger cars
| Ranking | Manufacturer | Car model | Sales volume | Year-on-year comparison |
|---|---|---|---|---|
| 1st place | Toyota | Yaris | 16,483 units | 93.2% |
| 2nd place | Toyota | Corolla | 16,353 units | 86.8% |
| 3rd place | Toyota | Sienta | 12,644 units | 139.2% |
| 4th place | Honda | Freed | 11,107 units | 116.5% |
| 5th place | Nissan | Notes | 10,011 units | 78.6% |
| 6th place | Toyota | Prius | 9,744 units | 86.1% |
| 7th place | Toyota | Aqua | 9,527 units | 196.5% |
| 8th place | Nissan | Serena | 9,497 units | 100.1% |
| 9th place | Toyota | Noah | 8,496 units | 113.9% |
| 10th place | Toyota | Alphard | 8,230 units | 127.3% |
Light car ranking
In the minicar category, Honda’s “N-BOX” took first place. In second place was Suzuki’s “Spacia,” and in third place was Daihatsu’s “Tanto.” In the minicar category, the most popular models from each manufacturer competed for the top spots.
Honda N-BOX takes the lead: The immensely popular N-BOX, known for its spacious interior and ease of use, maintained its lead with sales of over 20,000 units, far ahead of the competition. Its popularity is also solid, with sales increasing year-on-year.
Super height wagons occupy the top positions: In second place is the Spacia, in third place is the Tanto, and in sixth place is the Roox, with super height wagon types similar to the N-BOX ranking highly, demonstrating the popularity of this category in the minicar market.
Daihatsu models show significant year-on-year growth: The Tanto, Move, and Taft models showed astonishing growth rates compared to the same month last year. (Note: While it is not possible to determine the specific factors from the data, it is possible that sales activities and other factors may have had an impact.)
Unique models also performed well: SUV-style models such as the Hustler and Taft, and Mitsubishi’s Delica Mini/eK also made the list, demonstrating their popularity in meeting diverse needs.
Top 10 Kei Cars
| Ranking | Manufacturer | Car model | Sales volume | Year-on-year comparison |
|---|---|---|---|---|
| 1st place | Honda | N-BOX | 23,627 units | 116.0% |
| 2nd place | Suzuki | Spacia | 16,463 units | 92.1% |
| 3rd place | Daihatsu | Tanto | 12,012 units | 1223.2% |
| 4th place | Daihatsu | Move | 9,579 units | 1429.7% |
| 5th place | Suzuki | Hustler | 8,379 units | 78.9% |
| 6th place | Nissan | Luke’s | 8,360 units | 93.9% |
| 7th place | Suzuki | Wagon R | 6,753 units | 69.2% |
| 8th place | Daihatsu | Mira | 5,877 units | 192.1% |
| 9th place | Daihatsu | Taft | 5,745 units | 1069.8% |
| 10th place | Mitsubishi Motors | Delica Mini /eK | 5,421 units | 66.3% |
A word from the editorial department
This year’s rankings once again demonstrate Toyota’s strength in the passenger car market and the overwhelming popularity of the Honda N-BOX in the minicar market. It also shows that categories such as hybrid cars, minivans, and mini super height wagons continue to lead the market.
Compared to the same month last year, some models have seen a significant increase in sales, while others have seen a decrease, indicating that the market is trending enthusiastically.
If you are considering purchasing a new car, please use this latest sales ranking as a reference to find the car that suits your lifestyle.
