On January 11, 2024, the Japan Automobile Dealers Association (JADA) and the All Japan Light Motor Vehicle Association (ZENK) announced their preliminary figures for passenger car sales by model and light four-wheel vehicle sales by common name for fiscal year 2023. This time, we’ve compiled a top 15 annual sales ranking for Toyota vehicles from the figures released.
[2023] Toyota Annual Sales Ranking
In passenger cars, the Yaris took the top spot with 194,364 units. In second place was the Corolla with 154,870 units, and in third place was the Sienta with 132,332 units. With the top four all exceeding 100,000 units, it’s no wonder Toyota is a leader. The much talked about Yaris took the top spot, followed by the Corolla and Sienta.
| Ranking | Car name | Sales volume |
|---|---|---|
| 1st place | Yaris | 194,364 units |
| 2nd place | Corolla | 154,870 units |
| 3rd place | Sienta | 132,332 units |
| 4th place | Roomy | 100,800 units |
| 5th place | Prius | 99,149 units |
| 6th place | Noah | 95,181 units |
| 7th place | Voxy | 89,080 units |
| 8th place | Aqua | 80,268 units |
| 9th place | Harrier | 75,211 units |
| 10th place | Rise | 64,995 units |
| 11th place | Land Cruiser | 55,263 units |
| 12th place | Alphard | 53,086 units |
| 13th place | Crown | 43,029 units |
| 14th place | RAV4 | 41,018 units |
| 15th place | Passo | 26,359 units |
Rise
Land Cruiser
Yaris Cross
Harrier
Corolla series
RAV4
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New passenger car sales ranking
